Title:	SELL (with CourseMate Printed Access Card) (Engaging 4ltr Press Titles in Marketing)
Categories:	Business
BookID:	BU-HND-0160
Authors:	Thomas N. Ingram, Raymond W. LaForge, Ramon A. Avila, Charles H. Schwepker, Michael R. Williams
ISBN-10(13):	9781133188322
Publisher:	Cengage Learning
Publication date:	2012-04-25
Edition:	3
Number of pages:	304
Language:	English
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Description:	Product Description Created through a "student-tested, faculty-approved" review process with over 200 students and faculty, SELL 3 is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. SELL 3 employs a comprehensive coverage of contemporary professional selling in an interesting and challenging manner. Including relational consultative selling, the text is organized on a more contemporary relationship-selling process that the author team has tested in, and developed for, major selling organizations.