Title:	E-Commerce 2010
Categories:	Computing
BookID:	CO-HND-0036
Authors:	Kenneth C. Laudon
ISBN-10(13):	9780135090787
Publisher:	Pearson Education
Publication date:	2009-12-01
Edition:	6th Revised edition
Number of pages:	912
Language:	English
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Description:	Product Description For the undergraduate and graduate e-commerce course in any business discipline. The market-leading text for E-commerce. This comprehensive, market-leading text emphasizes the three major driving forces behind E-commerce--technology change, business development, and social issues--to provide a coherent conceptual framework for understanding the field. The sixth edition--including all of the data, figures, and tables in the book--has been updated through August 2009 with the latest marketing and business intelligence available from eMarketer, Pew Internet & American Life Project, Forrester Research, Jupiter Research, Gartner, and other industry sources.